China's construction machinery will continue to expand into overseas markets
In recent years, construction machinery companies have continued to expand into overseas markets.
Recently, XCMG Group delivered multiple products to overseas customers at the International Customer Festival. Among them, the largest 3000 ton all ground crane in the global wind power market has been officially delivered to South American customers.
In addition, it was learned from Sany Heavy Industry Park under Sany Group that with the expansion of international market demand, the sales proportion of overseas products has significantly increased, from 50% last year to 70% this year, and is showing a continuous upward trend. The production orders have been scheduled until the end of the year. In order to meet the growing production demand, Sany Heavy Industries actively invests in technological upgrades and intelligent equipment to improve production efficiency and product quality.
The person in charge of Sany Heavy Industries stated that from January to April this year, the company's sales reached 3.2 billion yuan, a year-on-year increase of 20%. The sales performance in the European and North American markets is particularly outstanding, with a year-on-year growth of up to 120%.
As one of the earliest Chinese construction machinery brands to go global, we have always regarded internationalization as one of our main development strategies. At the end of last year, we established an international business headquarters and fourteen global regions around overseas regions and segmented markets, promoting the full value chain of research, production, supply, marketing, and service integration to go global, further enhancing our global operational capabilities, and providing integrated solutions and full lifecycle services of 'product+scenario' for global customers.
Yang Dongsheng stated that the company expects the export market to continue to maintain a good trend and international revenue to continue to grow well. It is reported that XCMG Machinery's main export regions currently include Southeast Asia, Central Asia, Africa, South America, Europe, North America, West Asia, Central America, Oceania, etc. In 2023, the company's internationalization revenue accounted for 40%.
Industry experts say: "Currently, the overall demand for construction machinery in overseas markets is slowing down, but the total volume is still at a historical high, and there are still many opportunities in segmented markets.
